Karlie Kloss: The Supermodel Of Tech
11 Jun 2015

“There’s got to be more to life than just being really, really, really, ridiculously good-looking” - Zoolander


These supermodels are actually big nerds and this is what they created with technology.  

“There’s got to be more to life than just being really, really, really, ridiculously good-looking”; The legendary and deep consideration from fashion icon Derek Zoolander has been echoing through catwalks for over ten years now, with models showing off glamorous lifestyles travelling from Paris to NY on Sundays and #TBT’s of that time they had champagne with @badgalriri.

As it turns out, there is more to life than just being really, really, really, ridiculously good-looking, and some models went beyond their “hair and make-up” expectations to do something big with technology:

Singer Swift performs as model Kloss presents a creation during the 2014 Victorias Secret Fashion Show in London
Karlie Kloss may be well-known for her Victoria Secret performance with Taylor Swift but she also started a scholarship project for girls who want to code. Not posing and not winking at cameras, but coding. The world of computer programming is traditionally a male-dominated industry (think of The Social Network’s bro-culture), but let’s do our best to make sure the next generation of Zuckerbergs are gender-equal.

Kloss’s official statement reads: “I think it's crucial that young women learn to code as early as possible to ensure that we have a voice and a stake in what the world looks like."

We think that’s pretty awesome. You check out her scholarship at

And what about Lyndsey Scott? Also flapping wings at Victoria Secret’s runway shows, the supermodel is also an app developer with a degree in Computer Science. She has a profile on Stack Overflow (a Q&A social media for programmers), she’s a self-confessed nerd and she sure has Internet cred. You can check her coding resources here:

And then we have Lily Cole who started a social network for sharing time and skills. Impossible is about offering things to the ‘impossible community’ at large and earning back ‘thanks’, with which you can also buy products and services. Isn’t that cool? Bring your positive karma back around on

So is coding a fashion thing now? Are models onto something? Are IT developers going to get the gender balance that’s needed? We hope so.

Only time will tell, but this is a great sign for how important technology has become and we’re all about combining tech and fashion, so we love it!

If you already have the fashion side down, but you want to get more tech savvy, the internet is, fortunately, full of free resources. Anyone can start coding at Code Academy, and there are also a growing number of organizations, which, like Kode with Karlie, support girls & women getting into coding, like Girls Who Code and the Women’s Coding Collective. Let’s feminize this industry.

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